PND Futura has developed packages for a new unique product line Łowicz Today for Dinner (Agros-Nova), which combines the features of powdered sauce mixes from the powdered food category with a wet sauce formula. The product’s innovation is communicated by the packaging’s modern layout, which fits in perfectly with the traditional brand identity of Łowicz. Geometric divisions and elegant readable icons support clear communication of the values of the product ​​and of the whole category. Appetizing images of prepared meals enhance the sensory impression. During the design of the packaging, a transparent “window” was added to the jar’s label – because Łowicz has nothing to hide.